Wednesday, March 11, 2009

Surfing for Global Warming


We've heard of .com, .edu, .net, and .org, but have you ever heard of a .eco? If you answered no, well, your not alone. It appears that surfing (image source) for global warming just got a little easier. Former vice president Al Gore and his philanthropy, the Alliance for Climate Protection along with Dot Eco LLC are teaming up to provide a space for "individuals to express their support for environmental causes, for companies to promote their envronmental initiatives, and for environmental organizations to maintain their websites." Just when i thought the internet was all inclusive, here come the .eco's. I don't know how necessary it is to have a domain exclusively for environmental causes. I always thought the other domains did a pretty good job at marketing global warming initiatives, and along with the blogging world, enough space for supporters to express their ideas, thoughts, and yes...feelings. But i guess it's not all really about expressing ourselves, but about making a profit while we are at it. You see, ICANN will apparently make money from this venture as well. They are responsible for overseeing creations of domains and the more hits a domain gets..the more money ICANN stands to gain. The business of global warming is not cheap, could we see something like the .com bust of the 90's transform to the .eco bust of today? With all the hype of global warming and global climate change, a complete wipeout is unlikely, it will just add more noise to the static.



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